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Tips for Connecting with Gen Z on Social Media

Tips for Connecting with Gen Z on Social Media

by JessieL | Feb 7, 2022 | Social Media Content Strategy, Social Media Marketing, Tips and Tricks

A recent report found that Gen Z is the generation most likely to be upset by an unpleasant interaction with a company. Social media is a perfect platform to connect to them and ensure their interactions with your brand are pleasant! Here are some tips for connecting...
What You Need to Do on Social Media to Launch a Product

What You Need to Do on Social Media to Launch a Product

by JessieL | Jan 26, 2022 | Social Media Advertising, Social Media Marketing, Tips and Tricks

If you have been utilizing social media as a marketing tool then you know it plays a key role in your product launches. Planning for this exciting new step in your business doesn’t have to be complicated! Here are some tips to stay organized: Identify target customers...
6 Steps to Create Sharable Content

6 Steps to Create Sharable Content

by JessieL | Jan 24, 2022 | Social Media Content Strategy, Social Media Marketing, Tips and Tricks

Sharable content is the holy grail of social media growth. Platforms like Instagram value content higher in its algorithm if it has more shares than if it has more likes. When the algorithm ranks your social media posting higher, it gets pushed on the Explore page to...
Ways to Optimize Your Social Media

Ways to Optimize Your Social Media

by JessieL | Jan 21, 2022 | Social Media Content Strategy, Social Media Marketing, Tips and Tricks

When you start thinking about optimizing your social media posting, the focus should be on making it as effective as possible! If you haven’t been seeing the results you are looking for, you may need to evaluate what you have been doing. These are some ways to...
Why is User Generated Content Important?

Why is User Generated Content Important?

by JessieL | Jan 19, 2022 | Social Media Content Strategy, Social Media Marketing, Tips and Tricks

User-generated content (UGC) can do a lot for a brand. Content that is created by your customers, brand loyalists, and even employees can influence people’s choices. A lot of major brands have utilized UGC for their social media posting. One of the most memorable is...
5 Facebook Marketing and Advertising Trends for 2022

5 Facebook Marketing and Advertising Trends for 2022

by JessieL | Dec 30, 2021 | Facebook Advertising, Facebook Live-Steam, Facebook Marketing, Tips and Tricks

Facebook marketing continues to be the baseline for the beginning of any marketing plan. Each year it is a smart idea to check in on the trends to understand how your content will perform and to adjust what you have planned. These are five of the trends we will see on...
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