Online reviews carry a lot of weight to consumers! Websites like Yelp and TripAdvisor are often the first place people look before visiting a new business. According to ReviewTrackers, 94% of consumers say a negative review convinced them to avoid a business. This...
LinkedIn is a great social media platform to focus your marketing efforts if you are a B2B company. More than 80% of social leads for B2B are generated on LinkedIn. Many professionals network on this platform, and LinkedIn’s features allow for organic brand growth. On...
Language connects us and drives us. Communication is extremely important day-to-day, but it is also important in social media marketing. The language you use in your posts should captivate and entice your audience to take action. This is why they are called...
Have you noticed the “Boost Post” button under your posts on Facebook, but not understood what it does? A Boosted Post is simpler than creating a traditional ad on Facebook; it can be created from a post you have already made and doesn’t go through the Ad Manager. But...
A lot of things changed since the pandemic and social media marketing is one of them. It can be hard to drop all your plans when this happens, but you also need to remain relevant. Thirty-nine percent of social media users polled said they were spending more time on...
Like any business, real estate can greatly benefit from social media marketing! This industry needs to think hard about their demographics though and how to use social media for real estate. Facebook has more of an older audience, people who may be more likely to have...
Very few businesses can actually market to everyone. Most businesses have a niche. If you are trying to capture every demographic’s attention on social media, you are probably wasting your time and money. It is much easier to define your target audience than you may...
Understanding social media lingo can seem like learning an entirely new language, but luckily a lot of the terms work across multiple platforms. Many acronyms started from Twitter because you are only allowed so many characters. They have been adopted into all social...
It may seem like we were just celebrating Christmas and the New Year but another holiday has raced upon us. Valentine’s Day isn’t celebrated by everyone, but there are ways to make everyone feel included. You should never skip a holiday in your digital marketing...
No matter the kind of year your business had in 2020, paying attention to social media trends is the only way to stay on track with your marketing. Social media remains the best form of marketing as it has the highest ROI. If you are looking to start building your...
As a small to medium business owner, it has given us the needed bandwidth to focus on other core competencies. The posts arrive daily and we have been able to shape the content accordingly.
Sean H.
4/18/2019
This has been an AMAZING experience! My viewership has quadrupled and I'm getting wonderful feedback and growing my email list. The best part is that "I'm" consistently posting valuable content which is important for business growth. #BestInvestmentEver!
98 Buck Social
